Molson Brew 2.0 Event In Vancouver

Last modified on September 18th, 2008

Molson Brew 2.0On Tuesday night I had the privilege of attending a private party at the Molson brewery put on by Molson. Molson decided to have a little get together with some of the local social media individuals and bloggers, and while pounding back a few beers. The event was called Brew 2.0, and it took place down on Burrard Street at the big brewery.

I’ve actually never been inside a brewery before, and it was a really cool experience. It’s amazing how many beers Canadians are consuming every minute, something you get a sense of as the machines pump out cans of Rickard’s Red and Molson Canadian.

I met a lot of great people during the event, including Geoff Molson (the great-great-great-great grandson of the inventor of Molson Canadian) and Gord Rickards, the talent behind Rickard’s Red. I also got to finally meet Meghan, Andy and Tonia, who, coincidentally, all look like their Twitter photos, something I pointed out after a few drinks.

Molson Brew 2.0

All in all it was a great event, and I’m happy that more and more large corporations are embracing bloggers and social media experts in addition to traditional media individuals. Plus, sitting around and having beer with a bunch of good natured people is always a ton of fun.

Molson also couriered everyone a twelve pack of Rickard’s the day after the event, along with a thank-you card. Thankfully I now know that beer shouldn’t be put sideways in the fridge, so sometime this weekend I’ll crack a few beers and remember all the great people I met on Tuesday, all the while earning a nice hangover.

11 responses to “Molson Brew 2.0 Event In Vancouver”

  1. Shouldn’t be put sideways? Please elaborate. 🙂

  2. Pamela Dawn says:

    I’d like to know too! I always put my beer sideways…

  3. John Biehler says:

    If you’re going to drink them soon, then it’s fine sideways….if they may be there awhile (days or longer) you may want to stand them up instead.

    During the tour, the brewmaster explained that air is beer’s worst enemy and the amount of air inside a bottle while standing up only touches a small amount of beer versus when laying down, it touches more of the beer and that’s bad.

  4. Twitchy67 says:

    Maybe they should seal the bottles better… 😀

  5. Duane Storey says:

    There’s a certain amount of air you can’t get out of bottles, and it’s that little patch near the top of the seal. They don’t have that problem in cans because they flush them with CO2 before sealing.

  6. Just another reason why cans are superior to bottles. 🙂

  7. Duane Storey says:

    I prefer keg beer over bottles, and bottles over cans. But cans have to do sometimes, and are the preferred choice when camping.

  8. Pamela Dawn says:

    Good to know! Thanks 🙂

  9. […] the best part of the night was when Duane said to Geoff Molson, “You make a pretty good beer, but can you do a keg stand?” And […]

  10. […] husband, Ianiv. Tanya (aka, NetChick), Ryan, new blogger Danny Dang , Tris Hussey, Colleen Coplick, Duane Storey and Hummingbird604 all did a fine job describing most of what went on, and took tons of […]

  11. […] to a private tour of the Brewery, as well as a full food and beer pairing. The event was called Brew 2.0, and it was a lot of […]

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